Note: This article may feature affiliate links to Amazon or other companies, and purchases made via these links may earn us a small commission at no additional cost to you. Find out more here. In , they were in front of the shoulders. In bullet bras, they were lethal weapons. The heavy saturation campaign of International Latex is the strongest entry to date of brassiere and girdle advertisers into television.
I Wore A Vintage Leopard-Print Bullet Bra For 3 Days To See What Ladies In The 1950s Dealt With
A History of the Iconic Bullet Bra – Dusty Old Thing
One of the things Marilyn was famous for was her sense of style — and like other stars of her time, she helped popularize one specific item: the bullet bra. This unique brassiere was different from the ones that came before it because it was pointy, and it allowed women to add an entire cup size to their breasts. Once women like Marilyn Monroe and Lana Turner brought these bras to the public eye, the masses bought in, and s women started wearing these pointy bras. Because women started seeing these types of bras on the silver screen, they wanted to emulate their favorite actresses. With the invention of television, advertisers were able to directly get in touch with their market. When ordinary people began to have personal televisions for the first time in the s, the bullet bra became a normalized part of pop culture.
Bullet Bras Were All The Rage In The 1940s And 1950s, And These 98 Pics Will Poke Your Eyes
Bullet bras today are a symbol of the s. With the suggestive silhouette they lend, these pointy bras became iconic. However, such provocative undergarments also flew in the face of the wholesome good girl persona that really was the norm more often than not back then. So, how did these cones bras ever become so popular?